Smooth Scroll
This will hide itself!
MECDOT \\ DEV
OVERVIEW

A youthful yet chic personal brand identity for the brand/product design + development space.

branded tote
logo mark on ipad

YEAR

2024

ROLE

Creative Director

SERVICES

Brand Identity Design
Brand Guide Development

CHALLENGE

Pseudonymously known across the internet as "mec dot", I secured the perfect url in mec.dev and only needed to design a brand identity that did the name justice.

OUTCOME

The MECDOT \\ DEV color palette, inspired photographs taken of me as part of a 2022 interview, incorporate a spectrum of deep purples and light lavenders, complimented by an electric blue and green to convey the trustworthiness and stability I aim to exhibit through graceful creativity and innovation.

The design itself is slick play on the mec dot name (often written as mec. sometimes shortened to mdot) and is visually informed my the "comment" and "double escape" syntax of JavaScript.
Easy peezy lemon squeezy.

logo variations
logo pattern
branded packaging
branded hoodie
brand color palette

LINKS

© 2025

Smooth Scroll
This will hide itself!
MECDOT \\ DEV
OVERVIEW

A youthful yet chic personal brand identity for the brand/product design + development space.

branded tote
logo mark on ipad

YEAR

2024

ROLE

Creative Director

SERVICES

Brand Identity Design
Brand Guide Development

CHALLENGE

Pseudonymously known across the internet as "mec dot", I secured the perfect url in mec.dev and only needed to design a brand identity that did the name justice.

OUTCOME

The MECDOT \\ DEV color palette, inspired photographs taken of me as part of a 2022 interview, incorporate a spectrum of deep purples and light lavenders, complimented by an electric blue and green to convey the trustworthiness and stability I aim to exhibit through graceful creativity and innovation.

The design itself is slick play on the mec dot name (often written as mec. sometimes shortened to mdot) and is visually informed my the "comment" and "double escape" syntax of JavaScript.
Easy peezy lemon squeezy.

logo variations
logo pattern
branded packaging
branded hoodie
brand color palette

LINKS

© 2025

Smooth Scroll
This will hide itself!
MECDOT \\ DEV
OVERVIEW

A youthful yet chic personal brand identity for the brand/product design + development space.

branded tote
logo mark on ipad

YEAR

2024

ROLE

Creative Director

SERVICES

Brand Identity Design
Brand Guide Development

CHALLENGE

Pseudonymously known across the internet as "mec dot", I secured the perfect url in mec.dev and only needed to design a brand identity that did the name justice.

OUTCOME

The MECDOT \\ DEV color palette, inspired photographs taken of me as part of a 2022 interview, incorporate a spectrum of deep purples and light lavenders, complimented by an electric blue and green to convey the trustworthiness and stability I aim to exhibit through graceful creativity and innovation.

The design itself is slick play on the mec dot name (often written as mec. sometimes shortened to mdot) and is visually informed my the "comment" and "double escape" syntax of JavaScript.
Easy peezy lemon squeezy.

logo variations
logo pattern
branded packaging
branded hoodie
brand color palette

LINKS

© 2025